20 Words That Annihilate - At Atomic If It Comes to Spam Filters

 31 December 18:00   

    20 Words That Annihilate - At Atomic If It Comes to Spam Filters   by Alexandria K. Brown

    Spam, Spam , Spam . It s abhorrent not alone for those of us on the accepting end, but for those of us who Forward e-mail .

    This deluge of acid clutter has abominably interfered with

    legitimate e-zine publishers, because we re bent in the anti- Spam crossfire. If you broadcast any blazon of e-mail publication, there s a acceptable adventitious that your e-zine is NOT extensive a allocation of your readers. Why? Their Internet account provider (ISP) or e-mail program uses a Spam filter.

    These software programs seek for words and phrases that are archetypal of Spam and accredit anniversary admission e-mail a "score." If your e-mail has too some of these words and phrases, you accept

    a top score, and you may be blocked.

    >

    While there are additional words that will amount you added "points" than these do (e.g. animal phrases), actuality are the alotof accepted "trigger" words and phrases that you may be using in your e-zine:

    1. amazing

    2. abolish at any time

    3. analysis or money order

    4. bang here

    5. congratulations

    6. baby friend

    7. e-mail business

    8. for alone ($)

    9. chargeless (including toll-free)

    10. abundant offer

    11. guarantee

    12. access sales

    13. adjustment now

    14. affiance you

    15. accident free

    16. appropriate promotion

    17. this is not Spam

    18. to be removed

    19. unsubscribe

    20. winner

    >

    You accept two choices if it comes to assault the filters. One is to abstain using these words and phrases altogether. I ve begin that harder to do. For example, in a contempo issue, I discussed how to use your e-zine to access business. Abominably the chat "increase" amount me a fat 1.4 credibility in SpamAssassin, one of the

    most accepted clarify programs.

    Your additional best is to beard these words and phrases in able means by inserting keyboard symbols aural them and/or replacing a letter in them with a symbol. The ambush is not to create it too cryptic -- you wish your readers to be able to accept what you re saying. For example, in my e-zine, I use "fr*ee" for free.

    While some Spam filters aces up on this ambush and amerce you for accomplishing it by abacus assimilate your score, I ve begin that the credibility this tactic costs you amerce you abundant beneath than using the words and phrases themselves. It s not a absolute solution, but it s alive for now.

    >

    It s a abundant abstraction to analysis how YOUR e-zine endless up afore you forward it out. The acceptable account is you can do this for FREE.

    Lyris Agreeable Checker (lyris.com/contentchecker/)

    tells you how your e-zine ranks in Spam Assassin. All you do is archetype your e-zine argument and adhesive it into the box on their site. They ll run your chargeless address and e-mail a archetype to you. It usually arrives aural minutes.

    The address will acquaint you absolutely which words are costing you points. Usually you should alone be anxious if your account is over 5 points. If so, you can either annul those words or beard them, as I mentioned above.

    I analysis anniversary affair of my e-zines in Agreeable Checker afore I broadcast them, and generally I m afraid (and relieved) that my account is low. That makes me a blessed publisher. : )

    (c) 2003 Alexandria K. Brown

    ****************************************